OUR FOUNDER

When my first dog-love, Boo Boo, passed away, my mission became crystal clear: I had to make a change and chase what really matters. From veterinarian-wannabe, to finance and insurance CEO, my winding path has had one constant -- rescue dogs.

Whether I was adopting shelter pups or scribbling down dog-related business plans, I so desperately wanted to do more. At my core, I wanted to create more, connect more with the dogs and the dog-related causes I saw all around me.

BooDog Lifestyles represents a long overdue change that I’ve finally embraced. Now, everywhere I go, I’m focused on learning about my surroundings, understanding the needs of local organizations, and connecting people and pups all over the world through sartorial textiles that represent our common goal.

Thank you for coming on this journey with me. Together we can make a difference in the lives of dogs. And we might as well be unapologetically fabulous while we do it. - Jocelyn Mizrahi